bloomberg initiative to reduce tobacco use Reducing Tobacco Use | Bloomberg

4,942 1,601 6,543 6,543 +2.4 % AME 3,433 (128) 3,305 (293) 3,012 +7.6 % APMEA 1,622 102 1,724 1,724 -21.1 % Total Region 9,997 1,575 11,572 (293) 11,279 -0.8 % Net finance costs (1,819) 170 (1,649) (54) (1,703) -0.7 % Associates and joint ventures 1,681 (1,239) 442 442 -15.0 % Profit before tax 9,859 506 10,365 (347) 10,018 -1.6 % Taxation (2,094) (344) (2,438) 92 (2,346) -2.0 % Non-controlling interests (1) (125) (126) (126) -16.3 % Coupons relating to hybrid bonds net of tax (87) 29 (58) (58) +36.9 % Profit attributable to shareholders 7,677 37 7,743 (255) 7,488 -1.3 % Diluted number of shares (m) 2,199 2,199 2,199 -1.2 % Diluted earnings per share (pence) 349.1 352.1 340.5 -0.2 % 2025 at constant rates For year ended 31 December 2025 Reported Adj Items1 Adjusted Exch

That would be China, where farmers grow 10 times as much as farmers here

Simply put: He was in good hands

Reference Source Imperial Brands - public filings and investor presentations

According to Euromonitor International, Imperial held about 3% of the total global cigarette market in 2023, selling brands including Davidoff, Gauloises Blondes, JPS, West, Winston and more.** Although it has also entered into the novel product market, the company continues to profit almost entirely from cigarettesincluding its specialist brands that are geared toward specific consumer groups. In particular, Imperial has been called out for targeting women and girls in its marketing